Budweiser's New Name Will Bring A Tear To Donald Trump's Eye
Are you proud to be a Budweiser drinker yet?
America and beer go together like peanut butter and jelly.
That's probably why Budweiser recently announced it would be rebranding itself, from this summer all the way through the end of the presidential election, to "America." No, really.
What good old-fashioned, gun-toting American patriot would be able to resist the opportunity to sip from a can that says "America" in swirly script on its side? I know I'm going to buy every case I can carry, which won't be a lot because it's hard to carry your shotgun and more than one case of beer at the same time.
Honestly, this seems like a missed opportunity to just rebrand as 'Murica.
Budweiser and America are now officially synonymous.
It's going to be one hell of an American summer. We've got the 2016 Olympics to look forward to, as well as a whole lot of campaigning by presidential candidates. That's probably why Budweiser vice president Ricardo Marques stated summer 2016 will " maybe the most American summer ever." But there are so many more potential explanations for Budweiser's rebranding.
Beginning this summer, every time you pick up a six pack of Budweiser, the cans will literally read "America." I didn't know changing the name of your product to "America" was something you could actually do. The Budweiser marketing team is either made up of brilliant visionaries or very, very lazy nationalists. In either case, people will soon be chugging cans of "America" at Nascar races and there's nothing you can do about it.
You should probably know that Anheuser-Busch InBev, Budweiser's parent company, isn't American at all.
The company is actually a Belgian-Brazilian conglomerate headquartered in Leuven, Belgium. But that won't stop Budweiser from using false patriotism as a marketing angle. Honestly, I don't have a huge problem with that, because claiming something totally un-American in the name of America is just about one of the most American things you can do. Checkmate, Budweiser.
Predictably, Twitter is abuzz about the name change. Even Drumpf weighed in.
This is hilarious, yes, but as stated earlier, it's pretty much already true. We'll be drinking a (technically) Belgian beer called "America."
It seems there are some people who don't think Budweiser is trying to inspire bona fide patriotism.
What, are they unscrupulously trying to play on Nationalism to sell Americans more subpar beer? Say it ain't so!
When push comes to shove though, this guy hit the nail on the head.
Honestly, this was probably the Budweiser marketing team's exact thought process when coming up with the name change.
But most importantly, what do you think about the name change? Will you be buying cases of America for your summer cookouts?