Wendy's Shows Us What She's Made of When the Burger King Tests Her
Fast food restaurants: what can you say? They're notoriously not that great to eat at, but when you're stoned or drunk–it happens. However, what is it that makes a person come back to a fast food restaurant? Is it the food? Probably not. Is it the atmosphere? Certainly not. So what is it? Well, some might say it's good old fashioned marketing, and sometimes in marketing burgers, you've got to be willing to give your competitors a little beef.
Seems like a harmless enough tweet. Keeps their brand name and some of their menu items in front of potential customers, and maybe when someone is inebriated, they'll remember this tweet and find a ride to a Wendy's. Not a bad marketing technique.
That's when Burger King, a name which implies power over all that is beef between buns, decides to step in with its own tweet to one-up that of the measly little ginger girl of drive-thru food folklore.
Yup, the King offered up a very similar deal, but with a little bit extra added to it: one more item than that of Wendy's, but for the same price. Consider this tweet-off some serious beef between burger businesses. The bureaucratic Burger King has initiated a squabble with that of the noble, square-pattied Wendy.
Should Wendy back down, allowing the King to assert royal dominance, or stand up for herself?
Wendy, unafraid to speak out against the King, had this to say in response to a fan? 'What are you going to fire back about the burger beef BK through your way?'
Oh yeah, she went there. Consider this beef, squashed. The beef between burger tycoons seems to have ended here, but is Wendy's claim true? Wendy claims that Burger King food isn't edible in comparison, but is Wendy's? Wendy's may have won this beef-off and in turn gained more notoriety in the marketing world, but where does that leave customers?
Still sliding into the mind-melting abyss that is the confusing state of what the hell they've just ordered and eaten in a car. Was that food? Who knows, but you're getting very sleepy…
